Some initial thoughts on Ping

A few days ago Apple launched a social network for music called Ping, which lives inside iTunes. After playing with it briefly, I quite agree with Pete Cashmore, who said in his CNN column, that “The network is currently just another way to follow Lady Gaga.”

I am however wondering, what are Apple’s bigger plans for Ping. Is this the start of them building a product to compete with Facebook and Twitter in the future? Music is a natural start because of the reach of iTunes, but it is worth noting that Apple already has access to iPhone/Mac users photos, videos, locations, as well as, their “social graph” – the phonebook. Basically the components required to launch a social network.

If they go that way, it would be very interesting to see a deeper integration of social elements into the operating system, for example being able to see someone’s status directly inside the phonebook as I am about to call them.

6 Responses to “Some initial thoughts on Ping”

  1. Mike September 3, 2010 at 6:17 pm #

    700m would have been a good price :)

  2. Donald September 3, 2010 at 6:43 pm #

    Windows Phone 7 lets you see someone’s status as you’re about to call them.

    • Ivailo Jordanov September 3, 2010 at 7:13 pm #

      I haven’t had a chance to play with Win 7, where does that status come from, is it a Windows 7 “status network” or does it get it from one of the social networks?

  3. Donald September 4, 2010 at 3:00 pm #

    It gets if from Facebook, Twitter and Windows Live. I think LinkedIn is either included for TM or will follow soon. Same spread as the social providers for Microsoft Outlook.

Trackbacks/Pingbacks:

  1. More on the address book as the basis of a social network « Ivailo Jordanov - September 5, 2010

    [...] after my previous post – "Some initial thoughts on Ping", Techcrunch have a great post titled "The Real Social Network: Your Mobile Contacts", which echoes [...]

Leave a Reply:

Gravatar Image